Lead generation is an art. The beginning of the work is a precise identification of the target audience, professional segmentation, and identifying the right keywords. Then, an implementation into Adwords is being performed and using tools like Outbrain or Taboola, and then starting with the promotion technique. But the secret lies not only in the performance of an impressive technical work, which undoubtedly requires a professional and refined hand; there is also the other side of the art of sponsored advertising – the creative side and the campaign itself. After all, lead generation is not only to reach the target audience, but also to convince them that what you offer is what they need.
Zazim BaReshet believes in quality digital marketing, which is based on a comprehensive and professional approach to the customers. Our sponsored advertising specialists, along with our creative department who always think outside of the box, take care that your customers will want more and more. Through extensive research and marketing and creative strategy, we segment and identify the exact needs of your customers, and together create the right and most attractive campaigns for best results.
We believe that the right way to generate business is a result of through comprehensive work. By addressing your strengths and benefits and by connecting them to your customers’ needs we maximize conversions and run successful campaigns on the digital network:
- Characterization and identification of the needs in cooperation with the customer
- Segmenting target audiences and identifying needs versus business advantages
- Extensive digital research to identify keywords, competitors’ activity and learning from past actions
- Choosing the right platforms according to the research
- Building a strategy for advertising on selected platforms
- Extensive creative activity to create ads, banners, landing pages and more
- Establishing precise campaigns while implementing analytical tools
- Regular optimization to improve margins and business results
- Regular reports with the most accurate data
- Working in full transparency with you, so we can always improve your results and adjust your goals